Internal branding is the secret sauce that completes the full brand impression. It's not just about how your customers perceive you; it's about how your employees experience and embody your brand every day. A well-executed internal branding strategy fosters a sense of belonging, aligns your team with your brand's values, and ultimately drives productivity and innovation.
Blinking Dots boasts a rich history of transforming ordinary office spaces into extraordinary brand havens. Our expertise goes beyond aesthetics; we design spaces that tell your brand's story, creating immersive environments that inspire creativity, collaboration, and brand loyalty.
An empty office space is like a blank canvas awaiting your brand's unique strokes of creativity. We have a knack for interpreting empty spaces through the lens of your brand's vision. Every nook and corner becomes an opportunity to infuse your brand's personality, values, and aspirations.
We understand that the strategic placement of branding elements within an office is crucial. Our approach involves a deep dive into employee movement patterns and office dynamics. We strategically place branded elements to ensure that your brand message is seamlessly integrated into your employees' daily experiences.
We commence by engaging in a detailed discussion with you to comprehend your internal branding objectives and expectations. Your insights guide our creative journey, ensuring that we align with your vision.
Our team conducts a thorough reconnaissance of your office premises. This physical visit allows us to grasp the spatial layout, lighting, and architectural nuances, providing valuable insights for our design process.
We identify key spaces within your office that will benefit from branding. Precise measurements are taken to ensure that every design element fits seamlessly into its designated area.
With insights from our discussions and the recce, we craft a unified theme and storyline that forms the foundation of our branding assignment. This storyline becomes the guiding narrative for the entire project.
Our creative team springs into action, designing stunning collateral for each identified space. From wall graphics to room signage, we ensure that every piece aligns with your brand's personality and elevates the overall office ambiance.
The final step involves presenting our designs to you for approval. Once you're satisfied, we seamlessly transition to the execution phase, working closely with our print and production partners to bring your vision to life.
Custom Creatives for Each Identified Space : Tailored and unique designs for every area within your office. Each space becomes a canvas to showcase your brand's personality and values.
Room Signages : Clear and visually appealing room signs that not only provide direction but also carry your brand's identity, enhancing the overall office ambiance.
General Wayfinders : Comprehensive wayfinding solutions that guide employees and visitors while staying true to your brand's design language, creating a cohesive visual experience.
Execution Support with Print/Production Partners : We handle the practical aspects, collaborating with trusted print and production partners to ensure flawless execution of your internal branding project. From design to installation, we've got you covered.
Many corporate clients have benefited from our exclusive internal branding service, with over 20+ successful projects completed. Explore some of our exceptional internal branding projects in the market and discover how we can transform your office into a living testament to your brand's culture and values.